This AI software became famous when it succeeded in defeating a human contestant to win America's favorite quiz show, Jeopardy.
Since then, there has been a steady US buzz of superlatives aimed at convincing the people of the world (well, let's say, the people of God's Own Country) that this software tool is... well, awesome.
Personally, I got to know IBM quite well, having started my professional career in programming with that company in Australia, in the years 1957 to 1961, before working with their programming teams in Paris and London, in 1962 and 1963. Since then, I've also become quite familiar with the field of artificial intelligence. Well, in my humble opinion, much of what we hear from IBM as far as AI is concerned can be brushed aside as pure marketing buzz, business-oriented hype.
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